THE GREAT IMMERSIVE DAY 2018

In co-operation with WDR – Westdeutscher Rundfunk Köln, Cologne Game Lab, ifs internationale filmschule köln, SAE Institute

In the wake of the radical changes in the media industry due to digitalization and its creative immersive technologies, traditional content producers and content providers are facing great challenges. The constantly expanding possibilities of virtual and augmented reality and the new acoustic 3D worlds allow individual experiences and media bonuses in depths of experience that were unthinkable until recently – from mere viewers to committed participants. 

The aim of the IMMERSIVE DAY was to discuss the framework conditions and the necessary know-how for successful storytelling in a transmedial context. In addition, possibilities were presented how new pervasive and penetrating experiences can be created by bringing together the potentials of traditional and digital media and how closely storytelling and creative technologies are linked. 

All participants were invited to visit the exhibits of the IMMERSIVE DAY and the SAE Alumni Convention Exhibition in the Palladium Cologne in order to gain their own personal immersive experiences. 

Chair: Jochen Voß, next step next crossmedia, Cologne 

10.00–10.15 hrs, Welcome 

10.15–11.00 hrs, Keynote Immersion in Media – A Short History Gundolf S. Freyermuth, Media Scientist, Journalist & Co-Director at the Cologne Game Lab 

11.00-11.45 hrs, Presentation Once Underground and Back – What You Can Experience in Virtual Realities Thomas Hallet, Program Area Internet, WDR, Cologne 

11.45–12.15 hrs, Coffee Break 

12.15–12.30 hrs, Presentation Immersive Storytelling Jimena Aguilar, Author & Journalist, ifs internationale filmschule köln 

12.30–13.00 Uhr, Presentation Immersive Narratives Nanna Heidenreich, Professorin für Digital Narratives – Theory, ifs internationale filmschule köln 

13.00-14.30 hrs, Exhibits & SAE Alumni Convention Exhibition, Palladium, Cologne 

14.30–15.15 hrs, Presentation Kraftwerk 3-D - Immersive Music, Dimensional Leap or Pure Marketing Gag? Tom Ammermann, General Manager, New Audio Technology, Hamburg 

15.15–16.00 hrs, Presentation Hyperreality as Immersive Communication Jan Thiel und Michael Albrecht, Geschäftsführer, A4VR The Agency for Virtual Reality, Düsseldorf 

16.00–16.30 hrs, Coffee Break 

16.30-17.30 hrs, Presentation Infinite Forms: Exploring the Psychedelic Experiences Through Virtual Reality Bryan Duggan, AI and Game Developer / Computer Scientist, Dublin   

Exhibits: 

Stories of our Forgotten City Final Project by Jimena Aguilar, Absolventin des MA Digital Narratives an der ifs internationale filmschule köln VR Experience HTC VIVE, made with Unity 

Waiting for Godot Rüdiger Brandis, Can-Mert Bozkurt, Alex Boccia, Nitish Misra, Yervand Ayrapetyan, Nick Patel, MA-Studierende des Cologne Game Lab (CGL) Computer Game Windows PC 

DOWN Daniel Turner, David Wildemann, Chad Comeau, Raven Rusch, BA-Studerende des Cologne Game Lab (CGL) VR Experience HTC VIVE